US Omnibus Services Specifications

We offer a customized omnibus service to clients with our panel of US online adults. And we have just released new improved pricing — full details below! Our client provides the survey content and we manage the survey programming, fielding, and generation of deliverables. We also provide professional advice on question wording as a part of our services. 

Methods
Survey size and composition.  Each omnibus consists of 1000 completed surveys representative of US online adults by four regions (West, Central, South, North-East), aged 18 plus. Data may be weighted to match age group and gender breakdowns in the online population. Where appropriate, we rotate question blocks to prevent question order bias. For quality details, please click here.

Customization
Number of questions.  Clients may purchase as few as three or as many as 20 questions per omnibus wave.   If a client requires more than 20 questions, typically an ad-hoc survey is more appropriate.
Survey content.  We can accommodate all required routing and special formatting requests as needed (e.g. incorporation of visuals, creation of complex grid questions, etc.).


Omnibus Wave Scheduling
Materials and orders due. 20th of the month.
Fielding. 22nd to 29th of month.
Results: 2nd of following month.

Deliverables
Tables.  We provide data cross-tabulation tables of client questions by our standard demographic variables (age group, gender, region, education, household income).   We can also customize banner points to client specification.
Statistics.  We can conduct significance testing if required with our tables output. 
Interpretation and Report Writing. We also can deliver an impartial interpretive summary of results for our client if desired. 

Price
The table below indicates the pricing guide for our US omnibus services.  For a specific quotation, please contact directly at panelservices@prophis.com or call us at 604.676.9622. 

*What counts as a “question”?  Below is a guide to interpreting what constitutes a question for costing purposes:

• Simple multiple-choice question (one to nine responses of up to nine discrete categories)
• Grid question (each four responses constitutes a question)
• Open-end question (without coding)